Back to the present 

Eichler-designed homes are Modernism at its best

By Patricia Leigh Brown 
NEW YORK TIMES NEWS SERVICE 

December 10, 2000 

PALO ALTO -- About 50 years ago, the future touched down here in the
form of a house and decided to make itself comfortable.

Back in the 1950s -- before they became the Bay Area' s hot
collectibles -- the architect-designed houses that Joseph Eichler built brought
affordable Modernism to the masses. The houses' flat roofs, floor-to-ceiling
windows, covered carports and toasty radiant heating embodied the constant
search for happier, better living: postwar California optimism served sunny-side up on a concrete slab.

Even Joseph Eichler, a retired butter-and-egg salesman who was inspired to
begin a new career as a home builder after living briefly in a Frank Lloyd
Wright house, could not have foreseen the Eichler lifestyle, circa 2000, in
which moneyed young techies fight over original Zolotone kitchen cabinets,
and untouched Eichlers, built as low-cost starter homes, can go for $1.5
million.

"What we do in Silicon Valley is invent the future," said Christopher Dow, 35,
a software designer who recently moved with his wife, Leslie, a molecular
biologist, and three children into a frozen-in-time Eichler house here.
"Unfortunately, you have to move into a 40-year-old house to be modern,
because they don' t build modern anymore."

Dow, who remembers watching the first moon landing from his grandmother's Eames lounge chair, is one of the new breed who have to have an Eichler.
He and his wife were overjoyed to find a 1970s original, the dark brown
carpet bearing the distinct silhouette of a water bed. It was perfect.
"We wanted something that nobody had ruined yet," Dow said.

The couple restored much of the cathedral-ceilinged house themselves,
decorating it with a reel-to-reel tape recorder and other antiques and
mixing Ikea with items off eBay. Orchids now sprout in the atrium, where the
family dines alfresco beside an orange globe-shaped barbecue.

Network news

The Dows belong to the Eichler Network, an Ann Landers-style support
group with a newsletter and a Web site (http://www.eichlernetwork.com)
for the 11,000 or so owners of Bay Area Eichlers. 

The network -- where it' s all Eichler, all the time -- counsels a new
generation on taking care of quirky, aging Modernist houses, from
ailing heat piping below the floor and taut, often-leaky roofs to kitchen cabinetry suspended from the ceiling and known affectionately as "the flying coffin."

Maintenance of Bay Area Eichlers is a $55 million-a-year cottage
industry, said Marty Arbunich, the network' s director. While the network
provides tips on atrium gardening and recipes for Eichler-era appetizers such as minimeatballs, it has a bigger mission. Recently, a call went out to Eichler
homeowners in little-changed tracts built 45 years ago to consider applying
for National Historic District status.

Another Northern California rallying point emanates from Eichler Homes
Realty (http://www.eichlerhomes.com), the Saratoga firm of Jerry Ditto.
He co-wrote "Eichler Homes: Design for Living" (Chronicle, 1996), the
first book on these Modernist houses, which features photographs by 
Marvin Wax, and publishes a newsletter called "Eichler Insights."

Southern scene

Eichler houses are much less common in Southern California, with most
of them to be found in the city of Orange and the San Fernando Valley.
Stephanie Raffel of Oaktree Realtors in Orange specializes in Eichlers
and operates a Website (http://eichlersocal.com) with the latest listings
of houses for sale or rent, home improvement information and links to other
Eichler-oriented Web sites.

Raffel, who has at least 50 clients ready to jump at an Eichler house,
said it' s not uncommon for a home to sell within 24 hours of coming on the
market. Many Eichler fans willingly watch and wait a couple of years to get
their preferred floor plan, sun-and-street orientation and tract (there are
three Eichler neighborhoods in Orange), Raffel said. When one devotee learned that a particular house she coveted had sold shortly before she 
arrived to see it, she ran off in tears.

In San Diego County, A. Quincy Jones, an architect who had worked for
Eichler in Northern California, designed homes cut from the same cloth,
including a tract in Oceanside. Others in San Diego picked up on Eichler
ideas and built knockoffs, so the Eichler name doesn't resonate in San Diego the same way it does up north.

Raffel said Northern Californians who are mobile are overjoyed to find
their dream houses can be had in Orange for roughly $300,0000, a small
fraction of the prices being paid in the Bay Area. And they are fiercely
protective of these icons of carefree suburban living.

The Eichler Network is becoming a political force, as the specter of
monster houses dwarfing and even replacing unpretentious post-and-beam Eichler pavilions grows.

The most crushing blow was the recent demolition of a custom Eichler in
Atherton, a Silicon Valley town that is so exclusive the new owners paid $6
million for the privilege. Purists want to protect their Eichlers from being
replaced by towering pink stucco palaces or ignobly transformed into
haciendas.

The city of Cupertino recently adopted the R1-e rule (the "e" stands for
Eichler), requiring a design review for any second-story addition to an
Eichler.

"We wanted to keep the neighborhood as Eichlerlish as possible," said
Nancy Burnett, 69, who watched her 1961 dream house in the Fairgrove
subdivision being built from the slab up. It was the house she had yearned for in Sunset magazine. "Before I' d ever seen one, I knew I wanted to live in an
Eichler," she said.

The houses today are poignant snapshots of an era in which progressive
design and planning were placed within reach of the average homeowner.
"They spanned a breach rarely crossed between ordinary suburban life and
avant-garde culture," said Paul Adamson, an architectural historian.
"Their ability to cross over is what makes them so compelling."

Committed

Joseph Eichler, a man fond of cigars and colorful language, took modern
architecture -- the realm of custom clients -- and turned it into a merchant
builder' s product. His experience of living in one of Frank Lloyd Wright' s
small, economic Usonian houses during World War II inspired him to become
a home builder committed to high design for ordinary people (including
members of minorities, whom he welcomed).

Although he started with generic designs, Eichler soon sought to
distinguish his products in the booming postwar market, hiring top-flight Modernist architects like Jones, his partner Frederick Emmons, and Robert Anshen.

In now nostalgic-feeling Greenmeadow, built in Palo Alto in 1954, and
Upper Lucas Valley, which went up in Marin County between 1961 and 1966 -- both neighborhoods still revolve around their own schools, swimming
pools and community centers -- he broke away from the typical subdivision
Cape Cod saltbox to forge a modern California style knit unassumingly into
the landscape. ("no meaningless brick," promised the sales literature, "no
dinky chimney.")

To original owners like Margaret and Jim Taylor -- she is now 77, he is
81 -- it wasn' t a matter so much of style as the $3,500 down payment. "We
thought it was quite a bit of room for the money," Taylor recalled. "He
was more than a contractor and builder. He had a vision of how he wanted
people to live."

Somewhat nondescript on the outside, the houses' real innovations were
in inner space: glass walls facing private outdoor living areas, including
atriums, two bathrooms (with doors to the outside so that dirty children could
be plunked directly into the bath), clerestories and an open kitchen (to allow "the lady of the house to share the fun and companionship of the family and
friends as she works").

***
Modern but homey

In model homes, Eames and Bertoia furniture mingled with hanging
salamis and the aroma of roasting turkey, making modernism homey. "We weren' t selling, we were educating," said Catherine Munson, a Marin County real estate broker who has sold some 3,000 Eichlers since 1958.

She began as an Eichler hostess, demonstrating the pull-out swivel tables and
giving prospective buyers' children chocolate milk.

Today, Eichler homeowners are divided among purists, realists willing
to make some changes and people bent on turning their Eichlers into
anything but. Nothing torments purists more than an Eichler decked out with
Victorian cut-glass doors, lace curtains and picket fences. 

"Would anyone seriously consider putting carriage lamps and running
boards on a sleek convertible?" asked K.C. Marcinik, an architect who, with
her husband, Mark, specializes in saving Eichlers.

New owners like Chris and Kristen Loew are determined to right past
wrongs. Three years ago, Chris Loew, 37, an industrial designer, and
Kristen Loew, 33, a graphic designer, purchased a rare, all-steel prototype
Eichler here designed by the progressive Modernist architect Raphael Soriano. 

Shingles had been applied to the exterior, a la ' 70s hippie house, and
an ungainly second story had been added. "From the outside it looked like
a bat cave," Chris Loew recalled. "I was about to storm in to tell the owners
how they had ruined it, but then I walked in and was speechless."

What he saw was an interior space with "unbreakable logic," a Modernist
gem with steel pillars and fluted ceiling, a glass wall overlooking a
courtyard and a concrete block fireplace with an exposed cylindrical flue. 

The couple plan to remove the shingles and rescue the kitchen, once
open but now a dark galley ("completely deviant," in Loew' s words).

The Marciniks advocate the creation of hyper-Eichlers, much like their
own house in Greenmeadow. Replacing the original subdued hues, which bore names like Dawn Grey, Thatch and Bark, they painted each area a vibrant color, with contrasting white stripes in the grooves between the redwood wall planks.

At their own house and in houses for clients like Kurt Taylor, 43, and
B.J. Olson, 48, the Marciniks preserve the spirit but not the letter of
Eichlers, reconfiguring kitchens and replacing Philippine mahogany or redwood cabinetry with zoomy concrete counters and luxurious African wood. "When I go into other people' s houses that aren't Eichlers," Taylor observed, "I' m struck by how dark most houses are."

The blessing and curse of Eichlers is that many happen to sit in the
heart of Silicon Valley, where tastes among the newly rich often run to freshly
built Tuscan villas and medieval chateaus. 

With their single stories and simple roofs and entrances, Eichlers are
particularly vulnerable to the tear-down syndrome. Some neighborhoods
have long-standing architectural controls, and five Eichler neighborhoods
here prohibit second-story additions. Other communities, like Balboa
Highlands in the San Fernando Valley, are considering similar rules.

Not everyone approves of such newfound glorification. "Eichler had
integrity, but his houses were indifferent to the street," said Daniel Solomon, an architect and professor at the University of California at Berkeley.
"They are single-use, low-density houses oriented toward the car. They shared many characteristics of suburban sprawl but gave it a mantle of respectability."

Even those who have rediscovered them find a certain irony in rhapsodizing about a subdivision. "If you had told me 15 years ago that I' d be living here,
 I would have told you you were crazy," said Peter Schlosser, a
40-year-old architect. 

He and his wife, Alison Hart Schlosser (also an architect), and children live
among rolling golden hills in Upper Lucas Valley, where strict architectural
controls judge everything from exterior paint colors to rooftop air conditioners
(prohibited). "But Eichlers are unique," he continued. "They have a common
flavor but aren' t cookie cutter."

High in the hills of San Mateo, Anna-Lise Pedersen, 77, owner of the
X-100, a radical all-steel house built as an Eichler promotion in 1956, is on
intimate terms with the future. She tends it daily, whenever she waters her
seven indoor flower beds, or steps onto the pebbled circle-patterned floors,
or parts the leaves of her Formica dining table to reveal two pristine Thermador burners perfect for grilling steak.

She hangs her laundry outside among the primrose-colored steel beams
and takes evening showers as the moonlight peers through the clerestories.
"I wouldn' t change a thing," she said of the house. "You feel like you're all
alone in a big world."

Union-Tribune architecture critic Ann Jarmusch contributed to this
report.



Copyright 2000 Union-Tribune Publishing Co.

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