November
16, 2000
HOUSE PROUD
Old Modern Houses With Futurist Ideals
By PATRICIA LEIGH BROWN
PALO ALTO, Calif.
ABOUT 50 years ago, the future touched down here in the form of a house
and decided to make itself comfortable.
Back in the 1950's before they became the Bay Area's hot collectibles
the architect-designed houses that Joseph Eichler built brought affordable
Modernism to the masses. The houses' flat roofs, floor-to-ceiling windows,
covered carports and toasty radiant heating embodied the constant search
for happier, better living: postwar California optimism served sunny side
up on a concrete slab.
But even Joseph Eichler, a retired butter- and-egg salesman who was inspired
to begin a new career after living briefly in a Frank Lloyd Wright house,
could not have foreseen the Eichler lifestyle, circa 2000, in which moneyed
young techies fight over original Zolotone kitchen cabinets, and untouched
Eichlers, built as low-cost starter homes, can go for $1.5 million.
"What we do in Silicon Valley is invent the future," said Christopher
Dow, 35, a software designer who recently moved with his wife, Leslie,
a molecular biologist, and three children into a frozen-in-time Eichler
house here. "Unfortunately, you have to move into a 40-year-old house
to be modern, because they don't build modern anymore."
Mr. Dow, who remembers watching the first moon landing from his grandmother's
Eames lounge chair, is one of the new breed who have to have an Eichler.
He and his wife were overjoyed to find a 1970's original, the dark brown
carpet bearing the distinct silhouette of a water bed. It was perfect.
"We wanted something that nobody had ruined yet," Ms. Dow said.
The couple restored much of the cathedral-ceilinged house themselves,
decorating it with a reel-to-reel tape recorder and other antiques and
mixing Ikea with items off eBay. Rare orchids now sprout in the atrium,
where the family dines alfresco beside an orange globe-shaped barbecue.
The Dows belong to the Eichler Network, an Ann Landers-style support group
with a newsletter and a Web site for the 11,000 or so owners of Bay Area
Eichlers. (The San Fernando Valley, outside Los Angeles, also has Eichler
communities; six Eichler houses will be on the Los Angeles Conservancy's
"How Modern Was My Valley" tour, Nov. 18 and 19.)
The network where it's all Eichler, all the time counsels a new generation
on taking care of quirky, aging Modernist houses, from ailing heat piping
below the floor and taut, often-leaky roofs to kitchen cabinetry suspended
from the ceiling and known affectionately as "the flying coffin." The
network even provides tips on atrium gardening and recipes for Eichler-era
appetizers like mini-meatballs.
Maintenance of Bay Area Eichlers is a $55 million-a-year cottage industry,
said Marty Arbunich, the network's director. More important, perhaps,
the network is becoming a political force, as the specter of monster houses
dwarfing and even replacing unpretentious post-and-beam Eichler pavilions
grows. The most crushing blow was the recent demolition of a custom Eichler
in Atherton, a Silicon Valley town that is so exclusive the new owners
paid $6 million for the privilege. Purists want to protect their
Eichlers from being replaced by towering pink stucco palaces or ignobly
transformed into haciendas.
Last month, the city of Cupertino adopted the R1-e rule (the "e" stands
for Eichler), requiring a design review for any second- story addition
to an Eichler. "We wanted to keep the neighborhood as Eichlerlish as possible,"
said Nancy Burnett, 69, who watched her 1961 dream house in the Fairgrove
subdivision being built from the slab up. It was the house she had yearned
for in Sunset magazine. "Before I'd ever seen one, I knew I wanted to
live in an Eichler," she said.
The houses today are poignant snapshots of an era in which progressive
design and planning were placed within reach of the average homeowner.
"They spanned a breach rarely crossed between ordinary suburban life and
avant-garde culture," said Paul Adamson, an architectural historian. "Their
ability to cross over is what makes them so compelling."
Joseph Eichler, a man fond of cigars and colorful language, took modern
architecture the realm of custom clients and turned it into a merchant
builder's product. His experience of living in one of Frank Lloyd Wright's
small, economic Usonian houses during World War II inspired him to become
a home builder committed to high design for ordinary people (including
members of minorities, whom he welcomed). Although he started with generic
designs, Mr. Eichler soon sought to distinguish his products in the
booming postwar market, hiring top- flight Modernist architects like Robert
Anshen, and A. Quincy Jones and Frederick Emmons. In now nostalgic-feeling
Greenmeadow, built here in 1954, and Upper Lucas Valley, which went up
in Marin County between 1961 and 1966 both still revolve around their
own schools, swimming pools and community centers he broke away from the
typical subdivision Cape Cod saltbox to forge a modern
California style knit unassumingly into the landscape ("no meaningless
brick," promised the sales literature, "no dinky chimney").
To original owners like Margaret and Jim Taylor she is now 77, he is 81
it wasn't a matter so much of style as the $3,500 down payment. "We thought
it was quite a bit of room for the money," Mrs. Taylor recalled. "He was
more than a contractor and builder. He had a vision of how he wanted people
to live."
Somewhat nondescript on the outside, the houses' real innovations were
in inner space: glass walls facing private outdoor living areas, including
atriums, two bathrooms (with doors to the outside so that dirty children
could be plunked directly into the bath), clerestories and an open kitchen
(to allow "the lady of the house to share the fun and companionship of
the family and friends as she works").
In model homes, Eames and Bertoia furniture mingled with hanging salamis
and the aroma of roasting turkey, making modernism homey. "We weren't
selling, we were educating," said Catherine Munson, a Marin County real
estate broker who has sold some 3,000 Eichlers since 1958. She began as
an Eichler hostess, demonstrating the pull-out swivel tables and giving
prospective buyers' children chocolate milk.
Today, Eichler homeowners are divided among purists, realists willing
to make some changes and people bent on turning their Eichlers into anything
but. Nothing torments purists more than an Eichler decked out with Victorian
cut-glass doors, lace curtains and picket fences. "Would anyone seriously
consider putting carriage lamps and running boards on a sleek convertible?"
asked K. C. Marcinik, an architect who, with her husband, Mark, specializes
in saving Eichlers.
New owners like Chris and Kristen Loew are determined to right past wrongs.
Three years ago, Mr. Loew, 37, an industrial designer, and Ms. Loew, 33,
a graphic designer, purchased a rare, all-steel prototype Eichler here
designed by the progressive Modernist architect Raphael Soriano. Shingles
had been applied to the exterior, la 70's hippie house, and an ungainly
second story had been added. "From the outside it looked like a bat cave,"
Mr. Loew recalled. "I was about to storm in to tell the owners how they
had ruined it, but then I walked in and was speechless."
What he saw was an interior space with "unbreakable logic," a Modernist
gem with steel pillars and fluted ceiling, a glass wall overlooking a
courtyard and a concrete block fireplace with an exposed cylindrical flue.
The couple plan to remove the shingles and rescue the kitchen, once open
but now a dark galley ("completely deviant," in Ms. Loew's words).
The Marciniks advocate the creation of hyper-Eichlers, much like their
own house in Greenmeadow. Replacing the original subdued hues, which bore
names like Dawn Grey, Thatch and Bark, they painted each area a vibrant
color, with contrasting white stripes in the grooves between the redwood
wall planks.
At their own house and in houses for clients like Kurt Taylor, 43, and
B. J. Olson, 48, the Marciniks preserve the spirit but not the letter
of Eichlers, reconfiguring kitchens and replacing Philippine mahogany
or redwood cabinetry with zoomy concrete counters and luxurious African
wood. "When I go into other people's houses that aren't Eichlers," Mr.
Taylor observed, "I'm struck by how dark most houses are."
The blessing and curse of Eichlers is that many happen to sit in the heart
of Silicon Valley, where tastes among the newly rich often run to freshly
built Tuscan villas and medieval chateaus. With their single stories and
simple roofs and entrances, Eichlers are particularly vulnerable to the
tear-down syndrome. Some neighborhoods have longstanding architectural
controls, and five Eichler neighborhoods here prohibit second- story additions.
Other communities, like Balboa Highlands in the San Fernando
Valley, are considering similar rules.
Not everyone approves of such newfound glorification. "Eichler had integrity,
but his houses were indifferent to the street," said Daniel Solomon, an
architect and professor at the University of California at Berkeley. "They
are single-use, low-density houses oriented toward the car. They shared
many characteristics of suburban sprawl but gave it a mantle of respectability."
Even those who have rediscovered them find a certain irony in rhapsodizing
about a subdivision. "If you had told me 15 years ago that I'd be living
here, I would have told you you were crazy," said Peter Schlosser, a 40-year-old
architect. He and his wife, Alison Hart Schlosser (also an architect),
and children live among rolling golden hills in Upper Lucas Valley, where
strict architectural controls judge everything from exterior paint colors
to rooftop air-conditioners (prohibited). "But Eichlers are unique," he
continued. "They have a common flavor but aren't cookie-cutter."
High in the hills of San Mateo, Anna-Lise Pedersen, 77, owner of the X-100,
a radical all-steel house built as an Eichler promotion in 1956, is on
intimate terms with the future. She tends it daily, whenever she waters
her seven indoor flower beds, or steps onto the pebbled circle-patterned
floors, or parts the leaves of her Formica dining table to reveal two
pristine Thermador burners perfect for grilling steak.
She hangs her laundry outside among the primrose-colored steel beams and
takes evening showers as the moonlight peers through the clerestories.
"I wouldn't change a thing," she said of the house. "You feel like you're
all alone in a big world."
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